Hey there, everybody!
Yesterday I spoke about the some basic concepts of the side hustle that you seem to hear so much about these days. Some of these turn into real bread winners and even grow to be a person’s main source of income.
So today I’m talking about free channels of marketing for your business. So let’s look at these options we have at our disposal.
Two ways to market your product or business for free right now
- Cause a splash in your local community. It doesn’t really matter the type of event that you create.
You can go to chamber meetings first of all.
These types of meetings are typically chock full of local business owners that are looking to find like-minded individuals who have similar marketing issues.
You can also put up flyers or hand out business cards to nearby businesses that don’t mind you leaving a couple pamphlets here and there.
Have you tried all of that before? Well then throw a party! Offer free food and play some music. You never know who might show up, you just might meet somebody with a great idea for your business or make a strategic partnership.
Local magazines and college newspapers are also a great way to get people talking about you. Try and set up an interview with a one of them, They’re always looking for interesting stories about local businesses.
2. Use social media to your advantage. This may seem a little overwhelming at times due to the number of different channels of social media out there these days.
The best way to find the right fit for you is to just give them all a whirl. You’ll figure our where your target audience mostly hangs out. Are most of your clients interior designers or women of a certain age? Maybe Pinterest is right for you. Are you looking to engage younger people and youths? Facebook is a good starting place.
Don’t worry about writing the perfect posts now or finding that secret set of hashtags that will make you a millionaire- just get started now!
You can fine tune your machine later.